A trial promotion of Cervena venison in the Netherlands during the northern summer went down well with many chefs and their customers. A bigger trial involving more distributors and restaurants is likely in 2016.
After decades of lobbying, a special excise tax (SET) on velvet in Korea is finally being lifted. This, plus the first cuts in tariffs under the Korea-NZ free trade agreement, means nearly 13% in taxes and duties on dried velvet exports could be lifted during the new velvet season.
In mid-October, all deer farms on the DINZ mailing list will receive a ring binder in the mail containing the first eight in a series of Deer Fact sheets. Modelled on the former MAF AgLinks, they have been produced by DINZ as part of the Passion2Profit programme.