Industry conference next month – be there!

Industry conference next month – be there!

Wednesday, April 24, 2019

The 2019 Deer Industry Conference is expected to be a cracker, with thought-provoking presentations from keynote speakers and plenty of opportunities for delegates to have their say. Indeed, they will have a hand in developing the key elements of an industry environmental strategy.

The conference is being held at Te Wharewaka o Poneke on the Wellington Waterfront on Thursday 16 and Friday 17 May 2019. It will also feature the annual Deer Industry and Matuschka Awards, and the 2019 Biennial Environmental Awards.

On the Friday after the business sessions, delegates will be able to enjoy a final round of drinks and canapés at the conference venue before bussing to Westpac Stadium to watch the Hurricanes take on the passionate Jaguares from Argentina.

DINZ producer manager Tony Pearse says the conference theme of ‘Reflections & Directions” reflects the rapidly changing social environment in which all farming now operates.

“Not so long ago our conferences were all about growing and marketing venison and velvet for greater profit. Now we are increasingly looking at how we can do this in a way that meets rapidly changing consumer and public expectations,” he says.

The initial “reflection” phase of the conference will look at where the industry stands now – its assets, strengths and resources. This will kick off with a “State of the Nation” update from the

DINZ CEO Dan Coup and Chair Ian Walker, followed by reporting by DINZ managers, the marketing companies and researchers.

The next phase (“directions”) will focus on the world we live in – daily realities and the shape of our future, both from an on-farm and in-market perspective.

Four outstanding keynote speakers will talk about social and environmental change, where that is heading and what it means for deer farming.

Colin James, an academic and former journalist with a long history in strategy development, political policy and the political/economic environment, will talk about likely political and societal emotions in 5–10 years’ time.

Anna Campbell, managing director, AbacusBio, will discuss the interaction of livestock farming pressures and wider societal and political expectations.

Philip Gregan, CEO, NZ Winegrowers, will explain the NZ wine industry’s successful environmental and marketing strategies.

Grant and Ele Ludemann, EGL Pastoral, will reflect on their strategy and at times rocky road to successful pastoral farming since the 1960s. EGL’s main focus is high-quality presentation of stock and milk with a reputation for quality, integrity and excellence. The Ludemanns operate 14 properties including four lamb finishing farms, a beef and lamb hill country farm, a large-scale beef and lamb finishing operation and four dairy units in North Otago.

Mark Adams, Chairman of Beef + Lamb NZ’s Environmental Reference Group, will draw some messages related to the importance of farm environment plans and the value of farmers communicating and championing their on-farm environmental investment and work. 

Facilitator Jamie Fitzgerald will MC the conference sessions and help delegates to develop a broad environmental strategy across all sectors of the industry through  Fitzgerald was a standout contributor at the 2013 conference, describing his world record rowing success across the Atlantic and his unaided walk across Antarctica. These days he helps people around the world bridge the gap between strategy, leadership and high performance culture. 

Registration is now open, here >>