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Keen on Genes videos

This series of five videos called "Keen on Genes" takes you through the story of deer genetics and sheds light on how important deer genetics are to future productivity and profitability on the farm.

Narrated by award-winning rural broadcaster Susan Murray and co-produced by Susan and Deer Industry News Editor Phil Stewart.

Podcasts of these videos are also available to listen to or download here >>

Episode 1: Genetics 101
Episode 2: Deer Select, the Deer Progeny Test and Breeding Values
Episode 3: Investing in good genetics
Episode 4: Setting breeding objectives on a commercial venison farm – Tony & Debi Chittock
Episode 5: Good genetics – a venison processor’s point of view

These videos have been produced as part of the Passion2Profit programme, a Primary Growth Partnership co-funded by Deer Industry New Zealand and the Ministry for Primary Industries.

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